How can a website be optimized for SEO while maintaining user experience? For smart search engines, there is an increasing trend, which is more annoying than a large amount of redundant code, so we must simplify our website design code as much as possible. Of course, this is necessary to achieve the same security function. For example, if the table changes the DIV layout, the CSS code is streamlined as much as possible, and when using DIV layout, we hope to reduce nested DIVs as much as possible, so as to better comply with Baidu's standards for the official release of the project.
At the same time, we should make our website layout as simple, generous and clear as possible. We should use div structure to make our website as static as possible. Only in this way can we get better love from spiders and thus be more crawling.
For a website, navigation plays the role of allowing its users to find content faster, but for search engines, the component of navigation is very important, because we all know that navigation is usually universal, so we must make navigation as clear and neat as possible, so we must better clarify the role of navigation in our website.
In the process of purifying our website, we need to pay attention to the static website in the process of cataloging and columns. To put it simply, we set up different catalogs for different parts to ensure that our website can be clearer and hierarchical. For example, assuming that the navigation aspect of a simple corporate website is as follows: news, product display, online consultation, we can set the channel page of the news, product, service directory in the directory website to save the query, column and page content in our website, etc., and we do not divide the directory process more than 3 times as much as possible, and we want to shorten the length of our website URL address as much as possible.
For those skilled artists who are proficient in CSS, no matter what performance effect your website needs, you can achieve it using any type of HTML tag. For example, in the case of our co-heading, H1 and span tags can achieve the same effect without any impact on our user experience efforts. However, in terms of search engine optimization, this is a paradise for search engines. The weight of each tag of h1-h6 is different, and the order of weight is h1>H2>H3> and so on.
Generally speaking, it is recommended that you only use page tags like h1 once, because rareness is expensive. As an example above, the use of html tags is a great science. Be sure to think twice and realize the pros and cons of using tags.
In the process of making our website static, we often need to use JavaScript and CSS styles. At this time, we habitually organize it into corresponding JS files and CSS files, so that the same effect can be achieved when calling. Generally speaking, we would not say that these codes are written directly in hmtl, because this will lead to the increase of a large amount of website code, making our website pages load too slowly, which will directly affect the crawling of our website by spiders, so integrated code calls are a very important point in our optimization.
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